About the book
This book breaks down the webinar framework that has generated millions in sales across industries.
From the opening hook to the final close, you'll learn how to structure a presentation that builds trust, handles objections and drives action.
What it teaches
- How to open a webinar so people stay past the first ten minutes.
- How to teach in a way that makes the offer the obvious next step.
- How to transition from teaching to selling without losing the room.
- How to close, and what to do in the Q&A that follows.
Who it's for
- Anyone selling from a webinar
- Coaches and consultants
- SaaS founders
Topics covered
- Webinar sales
- Sales presentation structure
- Webinar scripts
- Offers
- Closing
Go deeper
The thinking behind this book, in more detail:
About the author
Mike Martin is a UK entrepreneur, author, sales strategist, local SEO expert and software founder. Read Mike's story.