About the book
This book breaks down the webinar framework that has generated millions in sales across industries.
From the opening hook to the final close, you'll learn how to structure a presentation that builds trust, handles objections and drives action.
What this book will give you
- How to open a webinar so people stay past the first ten minutes.
- How to teach in a way that makes the offer the obvious next step.
- How to transition from teaching to selling without losing the room.
- How to close, and what to do in the Q&A that follows.
Who it's for
- Anyone selling from a webinar
- Coaches and consultants
- SaaS founders
Topics covered
- Webinar sales
- Sales presentation structure
- Webinar scripts
- Offers
- Closing
Go deeper
The thinking behind this book, in more detail:
Get the book on Amazon
Search for How To Create A Perfect Sales Webinar: The only book you will ever need on webinars on Amazon and pick the format you want.

About the author
Mike Martin is a UK entrepreneur, author, sales strategist, local SEO expert and software founder. He is the founder of More Leads Local and Mike Martin Business Coaching, the co-founder of 3local Ltd and its software GBPly, and the author of a series of business books, including Google Business Profile Management for Agencies (Read this book online).
More books
- Google Business Profile Management for Agencies: How to Scale Your Agency with the GBP Loop
- The SAFE Startup System: How smart businesses are built one clear step at a time.
- The Sales Accelerator System (SAS): The special forces framework for high-converting sales presentations
